technological conversions are used to transfer media from mostly the internet to many types of technology e.g mobile phones, ipods etc.

* youtube- Youtube is a way of the audience previewing trailers of the film before actually watching the film itself, thousands of people use youtube as a resource to preview the latest films.

Radio & t.v adverts- many people watch t.v and listen to the radio, this is also part of the distribution, by distributing an eye catching advert is also an influence on the audience.

Danny Boyle had recently said before the release of the film there may be risks considering the credit meltdown, Six months ago, the director was suddenly informed that Warner Independent was being closed down and that Slumdog, to which he’d devoted a year of his life, would be condemned to the obscurity of a straight-to-DVD release.